Baby tracker app prices compared: what you actually pay as your family grows
By the Circle Baby Care team · Checked against NHS guidance · Not a substitute for advice from your midwife, health visitor or GP
Quick answer: the advertised monthly price of a baby tracker is rarely the whole story. Before choosing, check whether sharing costs extra, whether a second baby costs extra, which features are locked, and what the annual plan saves. Circle Baby Care is £3.99 a month or £34.99 a year, with everything included: the whole family circle, every feature, and every child. As your family grows, the price doesn't.
Most parents pick a baby tracker in a sleep-deprived haze, then discover the real price over the following months. This guide gives you the five questions to ask of any app — including ours — so the price you see is the price you actually pay.
1. Is the price per person or per family?
Some apps charge per caregiver, or only allow sharing on a higher tier. That means the price doubles the moment your partner wants to see the log — and grandparents may be locked out entirely.
Ask: *how many people can share the log, and what does each seat cost?*
Circle's answer: one plan covers you, a partner and up to four caregivers. Invited family members never pay anything.
2. Does a second baby cost more?
This is the quiet one. Some trackers charge per child, or gate multiple-baby tracking behind a premium tier. If twins are a possibility — or a sibling one day — this matters more than any other line on the pricing page.
Ask: *what happens to the price when baby number two arrives?*
Circle's answer: nothing. Twins and siblings live on the same account, each with their own log. It's the price that follows you — as your family grows, the price doesn't.
3. Which features are locked?
A low headline price often sits in front of a feature wall. Common locks across the category include sharing, charts and trends, data export, medicine tracking and multiple babies. Read the upgrade screen, not just the feature list.
Ask: *what exactly do I get at the advertised price?*
Circle's answer: everything. There is one plan and no premium tier. Feeds, sleep, nappies, baby medicine, your own private medicine and injection record, growth charts, the calendar, export and sharing are all included from day one.
4. What does the annual plan actually save?
Annual plans usually work out cheaper, but the discount varies widely and some apps make the monthly price painful to push you into a year upfront. Do the sum: divide the annual price by twelve and compare it with the monthly figure.
Circle's answer: £34.99 a year works out at about £2.92 a month, saving 27% against paying monthly. Both plans start with the same 10 free days, no card required.
5. What happens when the trial ends?
Some trials auto-convert into a subscription unless you cancel in time. Check whether a card is taken upfront and what the cancellation window is.
Circle's answer: no card is taken for the trial. On day 10 you choose to continue or walk away — there is nothing to cancel. And if you subscribe and change your mind, there's a 30-day money-back guarantee.
The honest comparison table method
Rather than trusting any app's marketing (including ours), make a quick list for each app you're considering:
- Monthly price, and annual price divided by twelve
- Cost to add a partner, and a grandparent
- Cost to add a second baby
- Features locked behind a higher tier
- Whether the trial needs a card
Five minutes of this tells you more than any star rating. For what real parents say about the big apps, see what parents say in baby tracker reviews.
Our promise, in one line
Circle is £3.99 a month or £34.99 a year. That covers the whole family circle, every feature, and every child you ever add. The price that follows you — as your family grows, the price doesn't.
Start your 10-day free trial and check our working against the five questions above.