Built for the people
who actually show up.
Circle started with a simple observation. Most baby trackers are built for one parent, in one home, on one phone. But in real life the people looking after a baby are a wider circle — a partner, a mum-in-law, a nanny, a friend on the school run, a nurse at a visit.
When my son was born and my partner went back to work sooner than either of us wanted, the person who quietly saved us was his grandma. She'd turn up with a hot meal, take him for a walk so I could shower, and text me later — "how much did he take at 3?" — because none of us could remember by evening.
Circle is that memory. A calm, shared ledger of the day, so the people who love your baby know exactly when to step in — with a bottle, a hot meal, or just a longer lie-in — without ever having to interrupt.
We built it especially for parents — and single parents and grandparents tell us it quietly keeps the wheels turning.
No streaks, no shouty badges, no dark patterns. Nudges are gentle and mutable.
We don't predict when your baby should sleep. Babies aren't algorithms. We show you what actually happened, clearly.
The whole thing is built around inviting a partner, grandparent, or caregiver. Not a paywall for 'family'.
A note on price
We charge £2.99 a month — less than a coffee — because we'd rather every tired parent could afford this than build a wall of "premium" features nobody asked for.
One plan covers you, your partner, and up to 4 additional caregivers. If you refer two friends who stay on after their trial, you get a month on us.